"KM.43" is Tiziano’s first single of 2025, defined by its Afro-tropical sound. The track specifically captures the vibrant musical atmosphere of Lima, Peru's beaches, like Punta Hermosa.

The Challenge
The objective was to launch Tiziano's first single of the year, "KM.43," by subverting the traditional "love song" narrative. We needed to visually convey the intense feeling of a "lost heart," not searching for a person, but rather for a place full of cherished memories—specifically, Punta Hermosa, Lima, Peru. The campaign required translating this powerful feeling of geographic nostalgia into a compelling emotional concept for a track released during the Lima summer.

Job Role
Creative Director & Video Editor

Creative Strategy & Solution